How To Sell More Online In The Upcoming Holiday Season

By Michal Leszczynski

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Say the word “holidays” to marketers, and immediately happiness and distress will cover their faces – at the same time. It’s no surprise, as the holiday season accounts for

6) Let them make a wish

Sometimes the product you’re looking for is out of stock. While no marketer would like to present an empty shelf to their customers, this situation can be also treated as an opportunity.

What you have to do instead is to convince your customers to add the product onto their wish-lists. If they do so, they’ll instantly get notified when the product is available again and they’ll get the chance to make an order.

This tactic can be very effective as users who decide to save the product for later, already have made a mental commitment. In other words, they’ve just said, I want the product so much, I can’t wait for it to come back. When the product is back in stock, they’re more likely to make the purchase. On top of that, thanks to the automated process, you don’t have to bet on whether they would have remembered to buy the product from you.

What about you?

Now that you’ve read about these tactics, what do you think? Have you already tried any of them just yet, or know other effective ways to increase sales this holiday season? Leave a comment and share your ideas with other fellow marketers.

The post How To Sell More Online In The Upcoming Holiday Season appeared first on GetResponse Blog – Online Marketing Tips.

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