GetResponse Marketing Automation For Your Online Business: Webinar Recap + Recording

By Abby Hehemann

Customer Retention – The Lost Art (And Science) Of Marketing

GetResponse Marketing Automation continues to evolve and adapt based on what relates to you, actual online business owners and online marketers. Our recent webinar, GetResponse Marketing for your online business, was aimed at highlighting the e-commerce features available for you to effectively initiate a comprehensive online marketing strategy.

Follow along as we recap what went down, in case you weren’t able to join us. For those who did join us live, here’s another chance to snag the recording or slide deck, and check out some of your results from the in-webinar poll!

GetResponse Marketing Automation

We kicked the webinar off with a brief introduction of GetResponse Marketing Automation, emphasizing the elements most likely to serve you well in your e-commerce and online business efforts.

These are made up of the automation conditions: cart abandoned, completed purchase, and URL visited. These three conditions aim to provide you with a launching point into some of the most important areas of your sales and conversion funnels; making sure not even one opportunity to engage with subscribers during these key stages is missed.

ecomm-conditions

Our goal is to help expand the thinking around marketing automation, and how it’s so much more than just responding and reacting to subscribers’ behavior with your messages. This includes your online shop or business, as well as your email marketing efforts, and combining them into a comprehensive strategy. You’ll then complement the strategy and introduce some automated efforts to increase engagement and conversions.

The current state of e-commerce

Content Marketing Manager Customer Retention – The Lost Art (And Science) Of Marketing

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  • The post GetResponse Marketing Automation For Your Online Business: Webinar Recap + Recording appeared first on GetResponse Blog – Online Marketing Tips.

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