9 Tips on Creating a Stand-Out Marketing Resume
By Jane Hurst
You’re looking forward to a long and prosperous career in marketing. But first, you need to actually get hired, and you have to be able to show employers that you have what it takes to market their businesses. A potential employer is likely going to have a pretty good idea of what type of marketer you really are if they decide that they are going to hire you. After all, if you can market yourself so well, chances are that you are going to be the best candidate for the job. This is probably going to be the most important marketing job that you ever do.
So, you have to come up with a resume that is going to make employers practically beg you to work for them. An average, traditional resume just isn’t going to cut it these days. You need to craft a resume that stands out in a sea of boring resumes, and that will get noticed. You can do this by taking heed of the following tips:
1. Know your target audience
The most important thing is to remember who you are marketing to. In this case, it is an employer, and it is a good idea to know what they are looking for in a marketer. Once you know your target, you can use specific keywords that are going to grab their attention. Use those keywords to highlight specific skills, traits, etc. that you bring to the table.
2. Know your messaging strategy
Before you begin writing, think about the message you want your resume to deliver. Do you know what How to Turn Your Automation Talent into Dynamic Career Opportunities
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