6 Steps to Refreshing Your Contact List This Spring
Spring is here, so you’re probably thinking about tackling those seasonal chores – like clearing out the garden, or your closet. But what about your email contact list? Cleaning up your contact list (what we call “list hygiene”) is one of the most under appreciated areas of email marketing. And it’s probably the least popular, too. But done well, list hygiene is tremendously valuable.
What is list hygiene – and why should you do it?
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