5 Ways Artificial Intelligence Will Boost Digital Marketing
I usually shop for books on Amazon. And whenever I visit the website, it already has a list of search items “inspired” from my browsing history – a typical example of Amazon’s artificial intelligence (AI) recommendation system in action. But this is a fraction of what the budding technology has to offer the digital marketing sector. In addition to recommending products that are similar (e.g. in size, shape or brand) to the products we search online, we now have machine learning technologies that can recognize voices and faces.
Think conversational interfaces. A decade ago, who would have thought we could book a flight just by talking to a screen? Now, we have How AI Helps, Not Replaces, Content Marketers
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